Politics has always been a social event - from politicians going on the election trail down the high street, to meetings down the local town hall. The marriage between this and the Internet was always a natural progression and the Internet has played a growing part whether through blogs and forums or even in one of our recent post USG video.

The next format to dance to the political jingle is the social networking giant, Myspace. A new U.S. concept called 'Independent' will debut on the site in an attempt to engage younger voters with the 'exciting world of politics'. What the concept allows is for anyone to declare their candidacy for a political post. Individuals submit their candidacy via a speech video on Myspace Video.

The online concept will link up with a television show (most likely on the Fox network) where viewers will rate candidates through weekly voting with the overall winner gaining $1 million for their campaign budget.

Though it is unlikely a Myspace promoted candidate will end up enjoying life in the Oval Room but the projects aim of engaging young/disinterested consumers with modern politics seems very realistic.