So, 16 years after we first opened our studio doors, whilst we've embraced TV, online and social media in our full broadcast offering, it's always encouraging to see research that confirms what we said all those years ago when we started banging the drum for radio PR.

Since those early days of our business, despite the launch of 24 hour news channels, and the growth of the online news distribution, more people still trust radio news (66% or radio listeners) compared to news websites (58 per cent of internet users) and TV news output (54 per cent of TV viewers). These latest findings are from Ofcom’s latest Media Literacy reports, which reveal the UK’s media consumption habits and attitudes.

More details can be found at http://www.ofcom.org.uk/consumer/2010/05/uk-internet-users-becoming-more-security-conscious/